A press kit, also known as a media kit, is a page on your website that contains resources and information for reporters and publishers. Check out these ecommerce press kit examples and learn how to create a press kit that will actually get publicity for your business, even in the ecommerce space. I wouldnt agonize over picking bands, but if you want to pick three or so that are in your general ballpark, it definitely wont hurt. They think a press release is good enough to do the job. Jul 19, 2016 i dont know that this is the most important part of any press kit, but some people like to see a few examples of contemporary bands you sound like. The press and the consumer live in an age of connectivity, says dalyn. Press kits and media kits are often used to describe the same thing.
The person responsible for compiling and distributing a press kit differs from film project to film project. Ultimately, the synopsis is your opportunity to guide your viewers, and it will be featured in any press your film receives. How to make a press kit plus a free press kit template. Press kits are often distributed to announce a release or for a news conference. Jul 30, 20 today were highlighting several examples of welldone media kits that can serve as templates and inspiration for those about to tackle this task. Why you need to make a press kit for your film lights. And if you have mediarelated supporters, the makeawish foundation is a great example of how to acknowledge them. Aug 22, 2018 a press kit should strike the perfect balance between intuitive and eyecatching.
Anyone can report an event by posting the information on his or her facebook and twitter accounts. A press identification card will help field journalists gather information. Then, out of the blue, a journalist asks you for a headshot, bio, and sell sheet. Sometimes, a press kit is even used in the film, music, and entertainment industry in an effort to pitch film ideas, attract cast and crew or film festival directors, or in the case of music, to promote singles, albums, and. You can also add something like a film by but you dont have to. Whether youre drumming up business for your band or trying to win new clients for your company, adobe spark page lets you create an electronic press kit that will set. A press kit template is a part of your business website that contains information and resources meant for publishers and reporters. The rise of the internet presents a formidable challenge for journalists. Creating a press kit requires not only putting together a message you want the public to read or hear, but also presenting it in a way that increases the chances your information will be communicated correctly. A digital media kit, also known as a press kit, electronic press kit, or media kit, is an information packet about a business or product. Upcoming hollyshorts deadlines early bird deadline. In this segment he examines the essentials for a press kit.
Apr 10, 2018 in this video well go over making a press kit for your short film from start to finish. A strong synopsis helps get your viewers in the seats and supplies them with a framework for what youre trying to say. Speaking to sparrows is a documentary film on the beauty and trials of life as a young woman. A wellstructured press kit template is essential if you want to succeed in your approaches to get press for your company, or if you want to include it with any press release. Mar 15, 2019 press kits can give you thousands of dollars in free media coverage, but many business owners or even individuals often overlook the power of a solid press kit. Jan 18, 20 being able to correctly format a press release for a film will not only show your competence in public relations, but it will also make your release look much more legitimate. As a result, the event or news story you wish to promote is less likely to be ignored by the journalist. Get the best deals on movie press kits 1980 1989 when you shop the largest online selection at. In the event you cant hire a publicist, you will need to become your own publicist. The epk emphasizes visual style and world building, boasting that. Former tv news anchor and media professor mark grimm gives easy to understand tips on how to create a great press release. Apr 14, 20 upcoming hollyshorts deadlines early bird deadline. Often these materials are contained in an attractive folder and accompanied by a cover letter. A stationer will sell stock folders with flaps in which.
Easily manage and share press kit elements with smartsheet for marketing. Scroll down for epk template options and electronic press kit examples. This requires organizing your information in an easytoread, easyto. Creating an electronic press kit epk, preferably as a manageably sized pdf, will suffice. In this filmmaking article, we provide the steps you need on how to create a press kit for your independent movie. If you choose to create an electronic press kit, please keep all information including brochures and data sheets in a word document format versus a hard copy pdf so it is easier for a journalist or. If so, then the publicist more than likely will handle the press kit, as well as pitching coverage to journalists. On the photo you should have the name of the movie and the tagline. The level of epks out there varies greatly, with no correlation to film budgets. A press kit is an essential part of any film s production plan. Information from the 18th annual tribeca film festival can be found throughout this press section and include still images and video and press announcements from this past festival and more. Film festival, where it won the audience award and received acclaim at over 100 film festivals worldwide. These days, you dont have to create physical copies of your press kit. By special guest tuesday april 12, 2011 tammy lynn is the founder and head publicist of spotlight pr company, a boutique public relations firm that offers alacarte services to entertainment professionals.
View our media kit archive for media kits from past exhibitions at the henry ford. Affordable epks, rebrandable epks, epks for agents, managers, publicists. What filmmakers need to know about a film festival. In the old days, you would have to print a physical copy, and some still do that today, but the majority or festivals would be fine with a digital press kit. Think of it as your companys greatest hits compilation, because you want the media to know about you and your products and services in one tidy package.
It is primarily used by journalists as they gather information for any articles or interviews they create related to your film, but portions of epks are. Best electronic press kits epks ways to promote your music online the complete. Short film press kit examples sometimes have to account for a lack of screen credits. Culver city, ca and new york, ny july 15, 2019 sony pictures entertainment spe and harpercollins publishers today announced an unprecedented partnership with former fox 2000 president elizabeth gabler and her entire fox 2000 team to source literary material and produce film content across all platforms. Download this free press kit presentation template in pdf format. This is an extract from elliot groves book, raindance producers lab. The main press kit components youll want to consider include the following items. Get the best deals on movie press kits when you shop the largest online selection at. What filmmakers need to know about a film festival electronic. Free shipping on many items browse your favorite brands. Here are some examples of good press releases for books. Below you will find links to download press notes for films in the 2019 film slate. Writing a press release for film movie marketing tips.
The ultimate guide to an epk template with movie press kit samples buckets film. An electronic press kit or epk is a digital solution for showcasing the services or products of a business or individual. Most of the best press kit examples make it very simple for the public to instantly learn about your products or brand while allowing them to readily access materials and photos to use. Like a storyboard or line budget, its a behindthescenes necessity. Free epks for bands, musicians, artists, entertainers. Youll find that all of them are concise, easily quotable, and straight to the point. They came from the professor of film studies here at the university of manitoba. Epk electronic press kit tutorial free templates for film. And when done right, it can make all the difference in how the press, film festivals, theaters and ultimately the audience talk about your movie. This requires organizing your information in an easytoread, easytounderstand way for media outlets to. In order to create the most well designed press kit, you should include the following creative pieces in your press kits or.
Maximize our tips and press kit examples to help you build an audience using this powerful tool. See more ideas about press kit, filmmaking and film. Press kits are an essential component of any successful film or television marketing campaign. Feb 19, 2020 26 ways musicians can make money how to make a website for your music the 8 things that should be in every bands digital press kit how to write an effective musician bio with examples. This is the most important element of the filmmaking process, and ironically, the one most often overlooked by new filmmakers. Sep 25, 2019 how to create a press kit for your indie movie. Sep 28, 2018 here are some examples of good press releases for books. For example, check out filmmaker sam voutass solid statement in the press kit for. Apr 20, 2018 a press kit, also known as a media kit, is a page on your website that contains resources and information for reporters and publishers. A press kit is a presentation of your companys products and services in a hard copy or electronic format. Jun 11, 2019 what you include is very important because a press kit should be an easy way to spotlight you or your business. Buckets 2017 wears the productions story on its sleeve. A good epk can get you to festivals, boost your crowdfunding and land you a distribution deal.
Electronic press kit for musicians, bands, artists, entertainers, songwriters. This is an example of a longer press kit that includes a biography, relevant events and services, clients, testimonials, and booking information. Get the best deals on movie press kits when you shop the largest online selection at ebay. Epresskit, epk with rss, epk with password, epk with password protected mp3s.
How hotel press and media kits help you get publicity. Melissa foster media and film relations manager 39826126. Short film press kit examples sometimes have to account. Why you need to make a press kit for your film lights film school. In this article, id like to discuss how press and media kits help you get publicity.
It is primarily used by journalists as they gather information for any articles or interviews they create related to your film, but portions of epks are even used as special features on dvds. It gets you to festivals, supports your crowdfunding and lands you a distribution deal. Press kits can give you thousands of dollars in free media coverage, but many business owners or even individuals often overlook the power of a solid press kit. Whether youre drumming up business for your band or trying to win new clients for your company, adobe spark page lets you create an electronic press kit that will set you or your organization apart from the competition. A press kit refers to the promotional materials that are distributed to the press to generate publicity for a person or business. A media kit without media is like a ball pit without balls. Simply, an epk is an electronic version of the press kit for the film. This media kit gets straight to the point and efficiently communicates the unique opportunity on this site. With canvas collection of professionally created templates and intuitive design tools, you can create a media kit thats fully customized and branded to perfection. It doesnt waste time with a overly complicated synopsis, instead boasting what made the film different.
In many cases, public relations specialists write bios and put together press kits, while some people or companies choose to do it themselves. How to create a press kit for your indie movie the easy way. Folk hogan this bands press kit is two pages and includes the bands bio, members, contact information, and a list of performances. If the release is an announcement in which a company representative is speaking during an event like a conference or tradeshow, it is a good idea to provide a headshot of the speaker as a link, if electronic, a short biography of the individual and an easy toread information box on the. How to write a bio for a press kit pen and the pad. We talked to film festival organizers, filmmakers, film schools and film investors to. A press kit is a collection of written materials designed to introduce an expert or a company to the media. Highlight the issues your expert can address, or that your company is. We talked to film festival organizers, filmmakers, film schools and film investors to find out what goes into a good epk. A robust media kit, news releases, banners and badges, a request form, and blog content are all pulled together in one place.
The ultimate guide to creating an epk with free template. May 17, 2017 short film press kit examples sometimes have to account for a lack of screen credits. An experts tips on assembling your press kit yes, you. Make sure that you get their attention and interest with a media kit thats not only useful and informative, but also perfectly designed. Imagine it as a resume for your company that aims to answer questions from media, investors, potential clients, and others. But with so many press releases out there, you often need something more than a few sheets of paper to grab the publics attention. We will be updating this as the information comes in so please check back if. An example from the press kit of the film zoology, dir. This media training includes plenty of insiders advice on writing, visuals and journalists needs with strong examples 20. For example, a trade show press kit might contain a company merger press release, three new product press releases, and a press release announcing a new ceo.
Cloud atlas epk and movie website examples by filmsourcing movie website, cloud. If youre sending a press kit to an editor, youll need just one press release. You want your press kit to be clear with its message and easy to use so that readers are able to understand your company, product, or brand. An extremely enjoyable and effective documentary film that. We have just purchased a collection of over 900 movie press kits. The clean bin project is a fun indie documentary about waste and.
A press kit is basically a bunch of stuff shoved into a neato folder that tells the media what the heck your movie is about and why their audiences should care. Bios of the films major creative players writer, director, producers, etc. The id card shows that they are part of the media, and as reporters, they have the right to information. They provide critics, journalists and talk show bookers with a handy synopsis, cast and crew bios and background information about the projects development and production processes. What you include is very important because a press kit should be an easy way to spotlight you or your business. Adrians most recent film, beyond the call, has enjoyed equal success, screening on 5 continents and winning over 70 international awards. Apr 27, 2009 first off, epk means electronic press kit. Jun, 2016 and a nicely designed, cleanly articulated press kit should be at the center of that strategy. Discover and download exhibit media kits from the henry ford here. A press kit is the official document representing your film, which would be sent to, well, the press or any institute interested in featuring or presenting your film. It gets to the heart of the issues facing them in todays.
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